Qoñi by Leo Burnett

Toronto-based Leo Burnett has been knocking it out of the park lately. Their Printed By Somerset piece was a real highlight of 2016. They just reached out to us to tell us about a project they were particularly proud of (don’t be shy – promote yourself!). A Peruvian knitwear company was looking to modernize their brand and Leo Burnett delivered. Qoñi (name also by LB) is a beautifully realized brand. It makes generous use of fantastic photography, friendly language, and effortless typography. The wordmark is particularly striking. A perfect little project.

P.S. Leo Burnett also just updated their website. Chock-full of great projects. Go exploring.

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